Ulta Promos in May 2025

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Here are the Ulta Promos for May 2025. There is NO guarantee that Ulta will do the same in May 2026.

5/1 – Free 14 Piece Fragrance Sampler with $100 fragrance shipped purchase
5/3 – Free 9 Piece Makeup Sampler with $65 shipped purchase
5/4 – 20% off 160 brands w/BOPIS + 5X all fragrances 
5/4 – Free 5 Piece Dolce&Gabbana Gift with $70 shipped purchase
5/5 – Diamond/Platinum Perks Day + PM Offers
5/6 – Choose 1 of 3 Free Scent Sampler with $60 purchase
5/6 – Free 3 Piece ARMANI Gift with $70 shipped purchase
5/7 – Free 6 Piece Viktor&Rolf Gift with $60 purchase
5/7 – Free 4 Piece NEST New York Gift with $50 shipped purchase
5/8 – 5/11 – Free $15 eRewards Card with $75 Ulta Gift Card purchase
5/8 – 6/7 – Free shipping all orders with your Ulta Beauty Rewards Credit Card
5/8 – Free 4 Piece MUGLER Gift with $70 shipped purchase
5/9 – Choose 1 of 3 Free Wellness Sampler with $50 purchase
5/10 – Choose 1 of 2 Free 6 Piece Gift ($50 value) with $60 shipped purchase
5/11 – 5/17 – 2X/3X/4X points all purchases and services
5/12 – Free 4 Piece Redken Gift with $50 shipped purchase
5/13 – Choose 1 of 4 free gift sets with $75 purchase
5/14 – Free 7 Piece Luxury Sampler ($135 value) with $85 shipped purchase
5/14 – Free 6 Piece Gucci Gift with $70 shipped purchase
5/15 – Free 10 Piece Gift ($115 value) with $75 shipped purchase
5/18 – Choose 1 of 2 Free Diamond & Platinum Exclusive 8 Piece Gift ($75 value) with $65 purchase + Free 2 Piece Gift with $35 select Suncare purchase
5/19 – Free 7 Piece Complexion Gift with $50 makeup purchase
5/19 – Free 5 Piece Estee Lauder Gift with $50 shipped purchase
5/20 – Free 11 Piece Skin Care Gift with $65 shipped purchase
5/21 – Free 4 piece Tarte gift with $50 shipped purchase
5/21 – Free 4 Piece St. Tropez Gift with $50 shipped purchase
5/22 – 5/31 – $10 off $50 OR $20 off $100, including prestige brands and fragrances
5/23 – Free Diamond Exclusive 36 Piece Beauty Bag ($413 value) with $185 shipped purchase
5/24 – Choose 1 of 3 Free Mystery Gift with $75 shipped purchase + Free Diamond & Platinum Exclusive 14 Piece Gift with $90 purchase
5/25 – Free 3 Piece Prada Gift with $60 shipped purchase
5/26 – Free 4 Piece Naturium Gift with $50 shipped purchase
5/27 – Choose 1 of 2 Free Suncare Gift with $60 shipped purchase
5/28 – Free 4 piece NARS gift with $50 shipped purchase
5/28 – Free 4 Piece Coach Gift ($70 value) with $65 shipped purchase
5/29 – 10X pts AAPI owned & founded brands + Free 6 Piece AAPI Sampler with $50 purchase
5/30 – Choose 1 of 4 Free Skincare Sampler sets with $60 shipped purchase
5/31 – Free 30 Piece Mystery Beauty Bag with $80 shipped purchase

Ulta: 20% off over 160 brands with BOPIS

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NEW Get 20% off over 160 brands when you buy online and pick up in store at Ulta. Use code BOPIS20, ends 5/7.

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Sephora: Oh Hair Yeah! (4/23-5/4) – 4/30

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Sephora Oh Hair Yeah! (4/23-5/4) – 4/30

Get up to 50% off hair faves. New deals every day until 5/4. In store and online. Exclusions apply.

Up to 50% Off(a)—Today Only!


15% off Wash-Care Duos

Ulta: Free 4 Piece OUAI gift with $50 shipped purchase + Free 4 Piece Marc Jacobs Gift w/$75 purchase

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Ulta Beauty Break!

Free 4 Piece OUAI gift with $50 shipped purchase only at Ulta.com. MUST ADD TO BAG. One per customer. While quantities last. Must have one non UB Marketplace™ Product in bag to qualify.

Includes

  • Detox Shampoo (1.0 oz)
  • Fine to Medium Hair Treatment Mask (1.0 oz)
  • Leave in Conditioner (0.84 oz)
  • Hair Oil (0.17 oz)

And, stack with the Free 4 Piece Marc Jacobs Gift with select $75 shipped purchase!

Ulta: Dash to Beauty – 50% off KYLIE COSMETICS Cosmic Kylie Jenner 2.0 Eau de Parfum 1 oz

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Ulta Dash to Beauty – Get 50% off KYLIE COSMETICS Cosmic Kylie Jenner 2.0 Eau de Parfum 1 oz with code 194686, ends 5/1.

Sephora: Oh Hair Yeah! (4/23-5/4) – 4/29

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Sephora Oh Hair Yeah! (4/23-5/4) – 4/29

Get up to 50% off hair faves. New deals every day until 5/4. In store and online. Exclusions apply.

Up to 50% Off(a)—Today Only!


15% off Wash-Care Duos

Ulta: Free 4 Piece Marc Jacobs Gift with select $75 shipped purchase

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NEW  Ulta Beauty Break!

Free 4 Piece Marc Jacobs Gift with select $75 shipped purchase only at Ulta.com. MUST ADD TO BAG. One per customer. While quantities last. Must have one non UB Marketplace Product in bag to qualify.

Includes

  • Perfect Eau de Parfum mini
  • Daisy Body Lotion
  • Perfect Intense Hand Cream
  • Coin Purse

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Nordstrom: FREE 13-Piece Gift with $125 Beauty purchase

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FREE 13-Piece Gift  with $125 Beauty & Fragrance at Nordstrom. Online only, while supplies last; qualifying purchases do not include third-party sellers.

Free shipping all orders. Click here to the Gift with Purchase Page.

• ALLIES OF SKIN Multi Peptides & GF Advanced Lifting Serum (0.03 oz.)

• Christian Louboutin Oud Fétiche Eau de Parfum (0.07 oz.)

• Creed Wild Vetiver Fragrance (0.06 oz.)

• Givenchy Irresistible Nectar Eau de Parfum (0.03 oz.)

• Guerlain Abeille Royale Youth Repair Eye Cream (0.02 oz.)

• Homecourt Cece Body Wash (0.3 oz.)

• Kiehl’s Since 1851 Ultra Facial Meltdown Recovery Cream (0.5 oz.)

• Kilian Paris Her Majesty Eau de Parfum (0.05 oz.)

• Lancôme Idôle Curl Goddess Mascara in Black (0.06 oz.)

• NARS Natural Matte Longwear Foundation (8 shades, each 0.01 oz.)

• Omorovicza Healing Elixir (0.07 oz.)

• Penhaligon’s Bold Blend Eau de Parfum (0.05 oz.)

• Ralph Lauren Polo Red Extreme Eau de Parfum (0.04 oz.)

Click here to the Beauty Sale Page.

Sephora: Oh Hair Yeah! (4/23-5/4) – 4/28

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Sephora Oh Hair Yeah! (4/23-5/4) – 4/28

Get up to 50% off hair faves. New deals every day until 5/4. In store and online. Exclusions apply.

Up to 50% Off(a)—Today Only!


15% off Wash-Care Duos

Ulta: Free 8 Piece Gift with select $60 shipped purchase + Dash to Beauty

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NEW  Free 8 Piece Gift with select $60 shipped purchase only at Ulta.com. MUST ADD TO BAG. One per customer. While quantities last. Must have one non UB Marketplace™ Product in bag to qualify.

Includes

  • Odele Volumizing Shampoo sample
  • Nexxus Volume Medium Hold Mousse mini
  • OLAPLEX No.4 Bond Maintenance Shampoo deluxe sample
  • Virtue Damage Reverse Serum deluxe sample
  • UNITE Hair 7SECONDS Detangler mini
  • Toppik Fill Me In sample in Dark Brown
  • Redken Acidic Grow Full System Densifying Shampoo mini
  • Redken Acidic Grow Full System Densifying Conditioner mini

NEW Dash to Beauty – KYLIE COSMETICS Cosmic Kylie Jenner 2.0 Eau de Parfum 1 oz – $54

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Sephora: Oh Hair Yeah! (4/23-5/4) – 4/27

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Sephora Oh Hair Yeah! (4/23-5/4) – 4/27

Get up to 50% off hair faves. New deals every day until 5/4. In store and online. Exclusions apply.

Up to 50% Off(a)—Today Only!


15% off Wash-Care Duos

Ulta: Choose 1 of 3 Free Scent Sampler with select $60 shipped purchase + More

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NEW Choose 1 of 3 Free Scent Sampler with select $60 shipped purchase only at Ulta.com. MUST ADD TO BAG. One per customer. While quantities last. Must have one non UB Marketplace™ Product in bag to qualify.

OPTION 1: Vanila

Includes

  • tarte Maracuja Juicy Melt Mask deluxe sample in Icing
  • Lancôme La Vie Est Belle Vanille Nude Eau de Parfum mini
  • e.l.f. Cosmetics Squeeze Me Lip Balm full size in Vanilla Frosting
  • Squishmallows Fragrances Whisked Away sample
  • The Nue Co. First Milk Eau de Parfum sample
  • Mugler Alien Goddess Eau de Parfum mini

OPTION 2: Floral

Includes

  • Heritage Store Rosewater Refreshing Facial Mist sample
  • Viktor&Rolf Flowerbomb Pretty Peony Eau de Parfum mini
  • Marc Jacobs Daisy Eau de Parfum sample
  • Philosophy Amazing Grace Shower Gel deluxe sample
  • NatureLab Tokyo. Volume Hair Masque deluxe sample
  • Vera Wang LOVE Eau de Parfum mini

OPTION 3: Fruity

Includes

  • Sol de Janeiro Cheirosa 48 Hair & Body Perfume Mist deluxe sample
  • Dime 7 Summers Eau de Toilette sample
  • e.l.f. Cosmetics Squeeze Me Lip Balm full size in Strawberry
  • Burberry Her Parfum sample
  • Saje Liquid Sunshine Hand Cream deluxe sample
  • Balmain Paris Destin De Balmain Eau de Parfum sample
  • Dolce & Gabbana My Devotion Eau de Parfum Intense mini

NEW Check your email or Rewards Page to see if you get

  • Earn 5X points on all Estée Lauder purchases! Ends Sat, May 02 at 11:59 CDT
  • Earn 5X points on select concealer purchases! Ends Sat, May 02 at 11:59 CDT

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Ulta: Free 3 Piece Kate Spade New York Gift with select $65 shipped purchase

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Ulta Beauty Break!

Free 3 Piece Kate Spade New York Gift with select $65 shipped purchase only at Ulta.com. MUST ADD TO BAG. One per customer. While quantities last. Must have one non UB Marketplace Product in bag to qualify.

Includes

  • Kate Spade New York Mini
  • Kate Spade New York Travel Spray
  • Pouch

Ulta: 5X points on select Conscious Beauty® Sustainable Packaging brands + New Diamond Member Weekly Gifts + More

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NEW Check your email or Rewards Page to see if you get

NEW Diamond member exclusive – Choose 1 free gift with $50 purchase

NEW Sale items

Online only, up to 30% off select skincare, ends 5/2

$100 off Shark FlexStyle, ends 5/10

App Only, 30% off styling & finishing, ends 4/26

$100 off Shark Facial Pro, ends 5/16

$10 Candle, ends 5/16

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Sephora: Oh Hair Yeah! (4/23-5/4) – 4/26

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Sephora Oh Hair Yeah! (4/23-5/4) – 4/26

Get up to 50% off hair faves. New deals every day until 5/4. In store and online. Exclusions apply.

15% off Wash-Care Duos

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